The Digital Marketing Professional program is designed to teach students all of the aspects to help them succeed in a career in digital marketing and strategy. You will get hands-on experience and learn to effectively use tools like Google Analytics, how to segment your target market, track customer behaviour, optimise conversion processes and ROI.
Working with our Community Partners on Real Projects you will get practical hands-on experience in Website and Content Management and Strategy, Online Brand Strategy, CRO and A/B Testing, SEO and SEM, Social Media Management and Advertising, all the things you need to succeed in a career in Digital Marketing.