DIGITAL MARKETING PROGRAM

offered by Palm Beach Code School

The Social Media Marketing Specialist Program aims to prepare our students to successfully market a business or brand utilizing social media and other digital marketing strategies and tools.

Students will learn how to use social media as a tool to increase brand awareness, obtain leads, and increase sales. Throughout the course, students will utilize the skills they’ve learned on each of the social media platforms they have learned to create projects for a mock brand or company. The final Capstone Project will track the results of their campaigns.